Academic Insight as a Strategic Asset for Our Communication Work
With the academic period now concluded and final assessments completed, we would like to highlight a dimension of our work that plays a key role in how we understand communication, …
Looking Back at a Premonitory Article on Media Credibility
In August 2015, I published an article on media credibility on the company blog, at a time when the digital transformation of journalism was still widely framed as an opportunity …
Public Broadcasting Funding Models: Japan in Perspective, Compared with France and Spain
Japan offers a distinctive and often controversial model for financing public broadcasting. Unlike countries such as France or Spain, where public television is largely funded through taxation and state budgets, …
Hong Kong, Five Years Later: When the Point of No Return Became Reality
Five years ago today, this blog published an article analysing the immediate implications of the National Security Law imposed on Hong Kong on 30 June 2020. The central argument at …
Estonia’s Digital Innovation Path: A Strategic Reference for the Future of Governance and Business
Over the past two decades, Estonia has established itself as a global benchmark in digital innovation, transforming structural limitations into a competitive advantage. With no significant natural resources and limited …
Reputation, Identity and Global Perception: The Karolina Shiino Case and Japan’s Image Abroad
The controversy surrounding Karolina Shiino, crowned Miss Japan 2024 and later stepping down from the title, has gone well beyond the boundaries of a beauty pageant. While the episode was …
Defending the Value of Original Content
In today’s digital ecosystem, high-quality content has become a strategic asset for media outlets, companies and organisations alike. However, situations still arise that reveal a persistent lack of respect for …
Working with the Best to Deliver Insightful Coverage on Japan and Asia
From time to time, we are asked why we choose to work with certain media outlets and not others, or why we focus our efforts on specific projects rather than …
Wolf Warrior or Peaceful Panda?
In every war, regardless of its nature or historical period, one of the most fiercely contested battlefields is information. Aeschylus famously wrote that truth is the first casualty of war, …
The Importance of Boredom
I was struck by a campaign launched by the Fédération Wallonie-Bruxelles through yapaka.be under the slogan “Laissons une petite place à l’ennui” (“Let’s leave a little space for boredom”). With …