The Importance of Boredom
I was struck by a campaign launched by the Fédération Wallonie-Bruxelles through yapaka.be under the slogan “Laissons une petite place à l’ennui” (“Let’s leave a little space for boredom”). With …
Reputational risk and product crises: reflections on the Galaxy Note 7 case
This month has shown how an issue that initially appears to be purely technical — mobile phone batteries overheating and, in some cases, catching fire — can rapidly escalate into …